Answer :
I'm pretty sure it's psychological pricing. That is when a price is
normally odd (i.e $19.99) in hopes of having a certain psychological
effect.
Penetration pricing is when a price is set low in the beginning to penetrate the market and it eventually comes up.
Promotional
pricing is when there is a short time of a lower price to increase the
volume of sales. Which is why chips/salsa/etc go on sale around the
biggest sporting events.
Price skimming is when the price starts
high and then comes down over time. Generally this is used as a tactic
to make you think the price came down a bunch and you're now getting a
great deal.
normally odd (i.e $19.99) in hopes of having a certain psychological
effect.
Penetration pricing is when a price is set low in the beginning to penetrate the market and it eventually comes up.
Promotional
pricing is when there is a short time of a lower price to increase the
volume of sales. Which is why chips/salsa/etc go on sale around the
biggest sporting events.
Price skimming is when the price starts
high and then comes down over time. Generally this is used as a tactic
to make you think the price came down a bunch and you're now getting a
great deal.